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The new report on the Fragrances Market provides estimations of the size of the global market and share and size of key regional markets during the historical period of 2014 – 2018. The study provides projections of the opportunities and shares, both vis-à-vis value (US$Mn/Bn) and volume volume (n units), of various segments in the Fragrances Market during the forecast period of 2017 – 2022. The business intelligence study offers readers a granular assessment of key growth dynamics, promising avenues, and the competitive landscape of the Fragrances Market.
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To offer a comprehensive assessment of opportunities, the study makes a scrutiny of growth prospects in various regions. The key regions comprise the following geographical segments:
- North America
- Latin America
The detailed assessments focus on, inter alia, on the regulatory and macroeconomic frameworks, prevailing pricing structure, imminent investment pockets, and emerging application areas. Taking the analysis further, the study helps readers get a better understanding of the trends characteristics of the emerging markets, including government regulations crucial to growth of such markets. Shares of major regional markets are also presented in the analysis.
The study provides detailed profile of key players and their offering in the Fragrances Market, which include
Amway Corporation, The Estée Lauder Companies Inc., Chanel International B.V., Henkel AG & Co. KGaA, Church & Dwight Co., Inc., CavinKare Pvt. Ltd., Avon Products, Inc., and Clarins S.A.
The report offers insight into the competitive dynamic in the Fragrances Market which has shaped the major strategies of each player. It also covers recent moves such as partnerships and collaborations, mergers and acquisitions, diversification and research investments, of each prominent player. The key factors that shape the entry barrier and intensity of competition in the Fragrances Market are presented in the analysis. Further, the study provides PESTLE analyses of numerous players and an evaluation of how the competitive landscape will evolve over the forecast period.
Celebrity-inspired Fragrances could unlock Promising Growth Trajectories
Emerging prospects in the fragrance market are constantly fueled by new health and wellness trends, especially in developing and developed regions. Perfume manufacturers over the past few years have been capitalizing on the rising popularity of celebrity scents entered by celebrities with brands as part of endorsement deals. The emerging demand patterns for fragrances are likely to be influenced by this trend. The hype around celebrity-inspired perfumes is not likely to subside in the fragrances market anytime soon.
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Leveraging Potential of New Sales Channels to lead to New Revenues Streams
Online sales channels for personal care and household products with fragrances are emerging as potential avenues. Manufactures are tapping into these avenues to launch new products with exotic aromas. Furthermore, an umpteen number of social media blogs are stoking the popularity of fragrances among worldwide consumers of all demographics. However, the uptake of online sales channels is incipient stages. The sales of products in hypermarkets and supermarkets continue to hold the sway in the fragrances market.
The global Fragrances Market report answers numerous pertinent questions, some of which are:
- What are some of the latent areas of investments in the Fragrances Market?
- Which region is expected to emerge as showing the most attractive growth rate during the forecast period and which factors will be crucial to its growth?
- What trends are likely to change the status quo of the positions held by leading players of the Fragrances Market in the not-so-distant future?
- Which product/service/technology segments holds game-changing potential to dramatically shape the competitive dynamic in the Fragrances Market?
- What are the strategies adopted by top players to retain their stronghold in the Fragrances Market?
- Which strategic moves will new entrants adopt to gain a strong foothold in the Fragrances Market?
How can Fact.MR Make Difference?
- In-depth understanding of key industry trends shaping the present growth dynamics
- Offers value chain analysis and price trend analysis of various offering of competitors
- Offers data-drive decision to help companies decide strategies that need recalibration
- Offers insights into areas in research and development that should attract
- Identifies data outliers before your competitors
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