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Pet water fountains are coming up as a flourishing business among pet supplies, owing to which it is receiving financial support from external investors. With optimized cash inflow, the Sales of a pet water fountain are projected to garner an absolute dollar opportunity of around US$222 Mn between 2019 and 2029.
Manufacturers of pet water fountain market have an opportunity to expand outside their established bases through engagement with local partners.” says the Fact.MR analyst
Fund managers, especially exchange traded funds (ETF) have shown keen interest in pet businesses. Proshares, one of the ETF providers has dedicated an ETF known as PAWZ for pet businesses. PAWZ gives investors the opportunity to gain broad exposure to public companies in the global pet care industry. Gabelli Pet Parent Find NextShares is another ETF that has been actively investing in pet businesses. A few years back Ratan Tata, an India based industrialist invested in Dogspot.in, as a continuation of its investment strategy for startups. The industry analysis provides data & insights on historical volume sales of pet water fountains.
Key Takeaways of Pet Water Fountain Market
- Plastic-based pet water fountains accounted for more than 50% of the market in 2018. Decelerating costs of plastic-based pet water fountains as compared to steel, ceramic & stoneware variants makes plastic-based pet water fountain a preferable option for pet owners.
- East Asia accounts for more than 1/5th of the pet fountain Industry share and is expected to exceed the European market by end of forecast period. Pet ownership rose at an abrupt pace in the past three-four years in East Asia, consequently leading to high growth in the pet water fountain market.
- In 2018, pet supply stores were the largest revenue streams for pet water fountains. However, by the end of forecast period, online stores are expected to surpass it.
- Pet fountain market is consolidated with top three players accounting for more than 55% of revenue share. Hagen Group leads the competition with a strong performance of its brands Catit, Dogit and Zeus in the global market.
Garnering Customer Loyalty and Product Differentiation Remain Key Strategies
Tier 1 companies including Hagen Group, Doskocil Manufacturing, and Radio Systems Corporation commanded a revenue share of over US$ 55 Mn in 2018. While leading manufacturers have a large pool of loyal customers, mid and low Tier companies are focusing on product differentiation. Tier 1 companies also enjoy a price monopoly as the customers in the developed geographies are willing to pay higher for known brands. Apart from these, there exists a large pool of brands in the semi-organized and unorganized markets that target new pet owners and customers with low budget. It is expected that Tier 2 band of the market will become thicker in the years to come as companies such as iPettie, Pecute and isYoung are practicing robust growth strategies for penetration into newer markets.
Find More Valuable Insights on Pet Fountains Market
Fact.MR, in its new offering, brings to fore an unbiased analysis of the global pet fountain market, presenting historical demand data (2014-2018) and forecast statistics for the period, 2019-2029. The study divulges compelling insights on the pet fountain market on the basis of material (plastic, steel, and ceramic and stoneware), pet (cat, dog, and multi-pet), drinking level (single drinking level and multi drinking level), mechanism (gravity based and battery/electricity based), filtration (charcoal filters, multi-level filtration, and without filter), and sales channel (pet supply stores, supermarkets and hypermarkets, and online retail) across seven major regions.
Global Pet Water Fountain Market: Segmentation
A segmentation table of the global pet water fountain market has been provided below on the basis of material, pet, drinking level, mechanism, filtration, sales channel, and region.
- Ceramic and Stoneware
- Single Drinking Level
- Multi Drinking Level
- Battery/ Electricity-based
- Charcoal Filters
- Multi-Level Filters
- Without Filter
- Pet Supply Stores
- Supermarkets and Hypermarkets
- Online Retail
- North America
- Latin America
- East Asia
- South Asia
- Middle East and Africa